Arroweye Solutions' enhanced e-GiftCard platform rounds out a suite of customized gifting options
CHICAGO (November 11, 2010) — Holiday gifting has never been easier or more creative with the help of Arroweye Solutions’ new and improved e-GiftCard platform. Retailers such as DSW, Lowe’s Home Improvement, Ruby Tuesday, Borders and Oriental Trading Company are offering this new e-GiftCard product to their customers just in time for the holiday season. Arroweye’s enhanced e-GiftCard platform rounds out the company’s suite of personalized gifting solutions.
For more than a decade, Arroweye has provided gift card solutions to many of the nation’s top retailers. The company’s web technology and on-demand production makes it possible for retailers to provide their customers with a limitless assortment of card designs to choose from online as well as the ability for consumers to design their own gift card with their photo. In addition to physical gift cards, Arroweye also offers virtual gift cards as part of a full suite of products, and the recent upgrade to the company’s e-GiftCard platform gives consumers an easy and quick alternative to sending a physical gift. Arroweye is the only company that provides retailers with an integrated, on-demand platform for both physical and virtual gift cards.
“Arroweye was one of the first companies to offer an eCertificate platform for retailers. Now, e-GiftCards have become a standard part of a retailer’s overall gift strategy,” said Arroweye CEO Render Dahiya. “We are excited to roll out this product enhancement in time for the holidays. We believe our e-Gift platform is another Arroweye offering that allows our clients to differentiate their offerings from other retailers in the marketplace.”
New enhancements to the e-GiftCard platform include support for expanded card designs and categories, the option for a consumer to upload a photo to one of many e-GiftCard templates, and a one-page, easy-to-use modernized user interface. Arroweye’s best-in-class card personalization engine for customizing physical cards is now baked in to the e-GiftCard product, providing a consistent user experience for physical and virtual gift card products alike.
“Our on-demand technology not only helps our clients provide more unique products to their customers—it also helps them achieve their business goals—driving growth and revenue for their program,” added Dahiya. “This holiday season we’re seeing companies use our gift card platform to also help support their marketing efforts. They’re bundling special promotions with gift cards to incent purchase and rewarding consumers with bonus cards when they buy a gift card above a certain dollar amount to increase spend.”
Consumers can order e-GiftCards at DSW, Oriental Trading, Lowe’s Home Improvement, Ruby Tuesday and Border’s websites. Find out more information about Arroweye Solutions, its upgraded e-GiftCard platform and other products at www.arroweye.com.
About Arroweye Solutions Inc.
Arroweye is a card marketing and production partner that provides just-in-time, highly customized plastic gift, incentive and payment cards and carriers. With a unique combination of web-based design tools and on-demand manufacturing and personalization capabilities, Arroweye is the first fully-digital manufacturer of plastic within the open-loop and closed-loop industries. The company also provides gifting solutions, including customized greeting cards, branded card communications programs and a suite of stored value gift card solutions. Arroweye was founded in 2000 and is based in Chicago, IL. For more information, visit www.arroweye.com.